The First Rule of Selling: Agreement — Part 2

  • Building trust
  • Keep credibility
  • Don’t take it personally
  • People believe what they see, not what they hear
  • Always write down what you’ve said
  • Don’t be scared of contracts
  • When showing them competition, do it in writing. MAKE IT REAL.
  • Never sell with words
  • Write it down
  • Never close with words
  • Use a buyer’s order
  • Never make verbal promises… Put your assurances in writing
  • The more data the better
  • Keep your information current
  • Have your written information available and easy to access
  • Use third-party data when possible
  • Have information accessible in real time
  • Use computer generated data whenever possible



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ISU Corp

ISU Corp

ISU Corp is a high-tech company specializing in Software Architecture, Development, Project Management and Software User Interface Design.